Monday, July 16, 2012

Something you should know about APEX!!


Today, I'll tell some stories about APEX before it'll become a legend. Some people don't even know what's APEX? Siam, Lido and Scala theatre are in the APEX group. Recently, we've heard that Lido and Scala will be expropriated from Chulalongkorn University becoming a walking street.  Lido and Scala will run out in 2013 and 2016 in turn. APEX's gonna be 46 years old this year. Before politics crisis in 2010, there are 3 theatres in APEX network; Siam, Scala and Lido. Siam theatre was burned on May 19, 2010. The last movie that was shown at Siam theatre was Iron Man session 2.




Siam theatre has 800 seats and the first movie that shew at Siam theatre was BATTLE OF THE BULGE by Warner Bros. Entertainment, Inc. on December 15, 1966. There was also the first escalator in Thailand here!! After that, Lido was opened on June 27, 1969 with 1,000 seats and GAMES FOR SAN SEBASTIAN was the first movie showing. The youngest theatre is Scala, was opened on December 31, 1970 and The Undefeated was the first movie showing. At first Siam theatre would be named " Chula" ,but this name was like King's name,so they changed to be Siam.




 At that time, the ticket price was 10 baht to 15 baht and maximum to 30 baht. Now the ticket price is only 100 baht. The special things of these theatres are ticket collector, yellow suit that they wear is especially at APEX and every time when you see a movie you can get stamp's theatre on APEX Exclusive Movie Mileage;once time for one stamp, 10 stamps get one ticket free. And the fascination of these theatres is the ticket that made from ordinary paper,I think it does not even look like the ticket but I feel about attracted.




No matter all these charming theatres are destroyed, they will be in our memory forever. Many phenomenons happened here, these places created many things including my opinion about out trend movie. I have got many ideas from those movie.If a good movie is like a human, APEX will be like a warm house. I can not assure you that all the movies have shown here were great, but I can assure you one thing you can't get these atmosphere from other theatres. All staffs are waiting to welcome you like you are their cousins coming home!!





Have you ever watched movie at Lido or Scala? Do you wanna try? Hurry up!! Check it out!!





Posted by Thunradee 358









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